BCBusiness

February 2020 – First Mover

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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S P E C I A L F E A T U R E Education Reinvented SF U BEEDIE SCHOOL OF BUSINESS U N D E R G R A D F E A T U R E S P E C I A L F E A T U R E Education Reinvented Business students want hireable skills and room to create in their undergrad programs, and B.C. schools are making their dreams a reality E nrolment numbers in Canadian universities have risen steadily over the past nine years averaging 3% per year between 2014 and 2019. Business and management programs continue to post the highest gains at around +5,700 per year, and these numbers tell a positive tale for undergrad programs in Canada. However, with a closer look, another story emerges—no longer satisfied to apply on the merit of reputation alone, students are looking for more in their undergrad business degrees. Technology, employer demand and the cost of living has students wanting an education that leaves them with something tangible. They want mentorship, support and the flexibility to run with their ideas, and they want space to create and innovate. They seek engagement and experience, and the ability to customize a selection of demonstrably hireable skills. Entrepreneurship@UBC is a supported entrepreneur program that helps UBC students, faculty and recent alumni take ideas and research innovations to market through venture building in two major ways, says Kari LaMotte, managing director with entrepreneurship@UBC. "We work with researchers to identify potential market opportunities for their innovations and help them build the executive teams they need to take those ideas to market," she says. SFU undergraduate students at the JDC West business competition, hosted by the Beedie School of Business last January. SF U BEEDIE SCHOOL OF BUSINESS U N D E R G R A D F E A T U R E

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