BCBusiness

March/April 2022 – The Business of Good

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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Created by the Canada Wide Media advertising department in partnership with BRINK GROUP LTD. John Brink Beats the Odds W hen life throws a curveball (or several) it can be easy to give up, give in, get stuck. Unless you are John A. Brink— lumber baron, philanthropist, speaker and author—and, like him, you have a bo omless well of natural op mism at the ready. "I am a perpetual op mist, even in the most difficult of circumstances," he says. "Every day, I look forward to what challenges may come, and I am excited for every single day." Brink immigrated to Canada from the Netherlands in 1965 with $25.47 in his pocket and a deep connec on with the country, born the moment Canadian soldiers liberated his village during the Second World War. From nearly starving to death as a new Canadian, to being excluded from the lumber market when he blew the whistle on fraudulent prac ces, to rebuilding his en re livelihood three mes, if there is anything Brink knows, it is resilience. That is the undertone of his first book, an autobiography published in 2021, called, Against All Odds. It details his life's work, successes and challenges and how he persevered with his mantra for success. "It all starts with a posi ve a tude," he says. "Avoid the nega ve, and see the glass as half full. Next, you must find your passion. Find something you like to do and focus your effort there. The last thing is worth ethic. Whether your goals are entrepreneurial or personal, a tude + passion + work ethic equal success." At 58, Brink was in a bookstore, and he picked up a copy of Driven to Distrac on, Edward Hallowell's ground- breaking book on a en on deficit hyperac vity disorder (ADHD). A er reading just a few pages, Brink felt a metaphorical door open. "I bought the book, and I wrote in the inside cover: 'Now I finally know who I am'," he says. "I wrote it in Dutch because there was s ll a great deal of s gma a ached to ADHD." Brink took some me to understand how ADHD served him over the years, how to adapt to the parts of it that held him back, and how this manifested in his life combined with post-trauma c stress disorder (PTSD) from The War. With his trademark op mism, Brink turned the tables on his diagnosis. "I knew how to turn what was perceived a liability into an asset," he says. "Now I know ADHD is actually my superpower." In case it isn't yet clear, Brink isn't one to do a thing in a small way, so he took his experience with ADHD and wrote a book—tenta vely tled ADHD: Unlocked—that profiles more than 15 people who live with the afflic on, their journeys and their stories. It goes on sale July 8. "The new book intertwines my story with those of others who learned of their diagnoses at various mes in their lives," he says. "It also looks at how they have embraced the benefits and worked to manage the disadvantages. As I have always done in my wri ng, it lays out the good, the bad and the ugly for all to see." This year, Brink will be 82. His nine companies, which are thriving in lumber, logis cs and warehousing, and real estate, are expected to double over the next five years. As covid restric on ease, he is heading back to the gym to resume his body-building rou ne with an eye on a provincial tle and then compe ng at the Canadian Na onals and the Arnold Classic in Columbus, Ohio. Brink says he would be lying if he said he hasn't hovered near rock-bo om in the dark mes. But he's chosen not to live there. "Some mes we see difficulty as failure," Brink says. "But to become successful, you have to have the right perspec ve, and if you fall, you dust yourself off and start over. Then, failure becomes experience and that is cri cally valuable. Looking forward at where you need to go next gives you the confidence to start again. That is why you never, ever, ever give up." Learn more at johnabrink.ca No matter what life brings, attitude, passion and work ethic will always lead to success PHOTO CREDIT: BRINK GROUP

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