BCBusiness

September 2019 - Women's Work

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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SEPTEMBER 2019 BCBUSINESS 23 TOP (RIDGE): FLICKRFLYR 1. Arbutus Ridge LOCATION: 16th and Arbutus, Vancouver FORMERLY: The Ridge movie theatre and bowling alley NOW: 48 condo units above a grocery store WHAT IT KEPT: The theatre's iconic old sign, which sits at the top of the building 2. Old School LOCATION: 28th Avenue, South Surrey FORMERLY: Sunnyside Elementary NOW: A row of 94 townhouses WHAT IT KEPT: Playful use of the English language (it's an old school, get it?) that we're sure the former facility's grammar teachers would appreciate 3. The Links LOCATION: 152 Street, Surrey FORMERLY: A forest overlooking Guildford Golf & Country Club NOW: A townhouse development with 55 units and the price tag that comes with living next to a country club WHAT IT KEPT: Well, not the for- est. But the property's listing page certainly enjoys the puns that come with being connected to a golf course. Case in point: "At The Links, the grass really is greener" 4. The News LOCATION: Gladys Avenue, Abbotsford FORMERLY: Headquarters of the Abbotsford News paper NOW: A soon-to-be six-storey mon- ster with 282 residential units WHAT IT KEPT: The newspaper will remain on the premises. For now, at least, it appears that heritage isn't dead 5. The RailYards LOCATION: Tyee Road, Victoria FORMERLY: An old CN rail yard briefly called Bayside Village in a push for development that didn't come to fruition. Until… NOW: A "carefully planned water- front community" of 13 acres that's stuffed with condos, townhouses and commercial space WHAT IT KEPT: Proximity to the Selkirk Waterway. That's about it 6. The Spot LOCATION: 12th and Cambie, Vancouver FORMERLY: A White Spot restaurant NOW: An eight-storey mammoth with 160 units of residential space and ground-floor commercial use WHAT IT KEPT: Just the name, apparently. There were rumours that a White Spot would be slotted among the retail space, but that doesn't seem to have happened 7. Turner's Dairy LOCATION: 17th and Ontario, Vancouver FORMERLY: An industrial complex that housed many endeavours, begin- ning with a dairy business launched by Frederick Turner and his three sons NOW: 13 townhouses of various sizes are in the works WHAT IT KEPT: Judging by the neighbourhood, any lactose remnants will be swiftly jettisoned in favour of almond-based products n Call Me by Your Old Name At a time when landmarks are being mowed down for real estate projects, it's become trendy to pay homage to the former. We pulled together a few examples of this marketing spin by Nathan Caddell ( the informer ) M AT R I X DIY Branding NAMING A PROPERTY DEVELOPMENT ISN'T ROCKET SCIENCE. TRY THESE HANDY FORMULAS! n Choose two words ending with a loca- tion or landscape element: Grandview Corners, Morgan Crossing, Queen's Landing, Avalon Park, Cedar Ridge n In a pinch, a person's name will do: Sylvia, The George, Henry n Just use the nearest intersection: Heather and Seventeenth, Davie & Nicola, 567 Clarke + Como 1 3 6 5 4 2 7

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