BCBusiness

April 2014 30 Under 30

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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bcbusiness.ca 60 BCBusiness april 2014 Nicholas Molnar Co-founder, Wantering Age: 28 PROBLEM The near impossibility of compre- hensive online fashion searches, due to nuances of industry lingo. Take for example colour: search for a burgundy sweater, and you might get 500,000 hits, but miss out on 300,000 products in "oxblood." SOLUTION Molnar and his colleagues built a fashion search engine that draws on more than 100 million "social signals" from across the web to simplify the many nuances of the fashion industry. Wantering lists more than 1.1 million products catering to a community of 300,000 fashionistas. –D.G. 30 UNDER 30 p38-67_30Under30_april.indd 60 14-03-07 2:05 PM

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