7
B C B U S I N E S S . C A
M A R C H 2 0 2 5 C o v e r a n d 2 6 : M a r k Gi b b o n ; 16 : U B C A p p li e d S c i e n c e / P a ul J o s e p h
CONTENTS
"I just thought, 'I'm
going to be the first
one [at the office] in
the morning and I'm
going to outwork
everyone and let the
world know that it
doesn't matter what
school you go to.'"p.26
26
30 Under 30
Industry-wise, the class of 2025 is about
as diverse as it gets. Bakers, scientists,
real estate moguls, corporate accountants,
beverage makers and music executives
make our 12th annual list
BY NATHAN CADDELL, RUSHMILA
RAHMAN AND DANI WRIGHT
49
Does That Compute?
Post-secondary institutions in B.C. are
adapting and innovating to embrace new AI
technology. Here's how profs and students
are using artificial intelligence in the very
real world
BY DEE HON
C H A T T E R
10
EDITOR'S DESK
Reflecting on 12 years of
our 30 Under 30 awards
and the leaders who
have supported it along
the way
T H E I N B O X
13
RETAIL
The founders of Kona
Bikes buy back their biz
and put the pedals to
the metal
14
GO FIGURE
Is Gen Z getting that
bag? We lowkey slay the
workforce stats for the
under-40 age group
16
CLIMATE
One person's oil sand
waste is another
person's sustainable
carbon fibre, according
to B.C. researchers
18
THE CONVERSATION
Kirsten Koppang Telford,
CEO of the Forum,
shares her insights on
the local tech scene
and more
20
LAND VALUES
Start spreadin' the
news—the Broadway
Plan is pitchy at best
22
SMALL TOWN
SUCCESS
Kaslo-based Honey
Candles is still buzzing
after 30 years in
business
Q U A L I T Y T I M E
57
WEEKEND WARRIOR
Summiting icy
mountains is how
Vancouver-based
architect Michael Green
chooses to chill out
58
SOCIAL CUES
Foo Hung Curios is a
creative case study in
trend-focused social
media strategy
60
CARRY ON
Shh... the quiet airport
trend has landed
62
WORKING
ARGUMENTS
We sincerely
contemplate the best
way to sign off on
an email
64
INVENTORY
The dog days are far
from over for these
canine-focused
companies
66
WORST DAY
ON THE JOB
Foxy Box Laser and
Wax Bar founder Kyla
Dufresne shares a sticky
tale of scaling up and
the lessons she's taken
with her
V O L U M E 5 3 N U M B E R 2
26
49
F E A T U R E S