With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.
Issue link: http://digital.canadawide.com/i/938724
12% Share of B.C. school districts that have stayed with or returned to a one-week spring break march 2018 BCBusiness 17 wasn't always the rm's goal. In 1986, Carr started making straps to tighten the tops of ski boots after mistakenly ordering 10,000, instead of 1,000, yards of nylon webbing for the Vancouver Can-Ski shop where he worked. He launched RC Power Products a year later and eventually branched out into other items, including Looney Tunes watch straps and keychains through a sublicensee arrangement with a Toronto company, which suggested adding dog products. Carr tried selling these through Tisol pet stores without success but real- ized how big the pet market was. Tisol let him switch the Looney Toons items for his own branded leashes and collars—and by 1995 he was in the pet business. The company shipped its last sports order in early 2017 and now focuses entirely on its pet brands: RC Pet Products (col- lars, leashes, coats, sweaters); Canine Equipment (perfor- mance gear); Canine Friendly (safety and travel items); and RC Pets Toys. The leashes and collars are made at the 110-employee Vancouver facil- ity, the clothing is designed in Vancouver and manufactured in China, and the toys are hand- sewn in Nepal, providing stable jobs for local women. The com- pany also supports cat and dog rescue organizations through its Carlos' Cause program. r C Products Ltd., which makes pet gear in a South Vancouver ware- house, doesn't have a doorbell or buzzer, but arrivals don't go unnoticed. Knock once, and a chorus of barking dogs announces your presence. There are usually about 10 pooches in the o—ce, says Rory Carr, the company's founder and president. In the open area, custom-built desk-high pens with gates surround each workstation. "If you've got a dog that's got a little anxiety, they're contained and they're safe and it's enough space that they're not claus- trophic," observes Carr, who is mild-mannered and soft-spoken, unlike the canines. "They're a little loud at times," he admits. "If one dog starts barking, then they all start barking. [But] if you're having an ož day, you can just stop and spend a minute with your dog and it sort of puts things in perspective." "Everything we do enhances the bond between pets and their guardians," reads the slogan painted on the wall, but that Gear Shift mANufACTuRINg Carr believes what dižerenti- ates RC Products is variety and t. Coats are "fashion-forwardish," he explains, but most important is freedom of movement. Notices on the company's Facebook page invite owners to bring their dogs to be measured so RC Products can determine where it needs to make adjustments. Last year the business cel- ebrated its 30th anniversary and shipped 1.2 million pieces to spe- cialty pet stores in the U.S. and Canada, among them the Bosley's by Pet Valu in New Westminster. "If a customer has something that's not working for them, RC Pets is fantastic at taking care of it," says franchise owner Karima Jivraj, adding that the collars and leashes last forever. Compared to a ski business, "the pet industry is, more than most industries, less economy- driven," Carr notes. "You've got to be on trend, [and] we sell raincoats for dogs so we're some- what weather-dependent, but if you're in Vancouver and you're selling raincoats for dogs, you're pretty safe." how a B.c. company went from making sports acces- sories to pet paraphernalia by Felicity Stone 629,190 Number of school- aged children in B.C. in 2016ª17 10% Rise in passenger volume at Vancouver International Air- port in March over February 2017, ver- sus 20 percent on BC Ferries vessels and 30 percent on the province's highways 2.7 Average time in months that Canadian parents bor- rowing money for spring break said it would take to pay ož their debt PET SHOP At RC Products, fashion has gone to the dogs (and cats) soUrces: B.c. ministry of edUcation, cBc neWs, destination British colUmBia, ipsos 17 sizes for the Cascade dog coat 40 dog collar patterns 25 Cat collar patterns bOw wOw RC Products' Rory Carr and Miller, wearing the brand

