tutors, tens of thousands of
students and ve employees.
The company has also part-
nered with
UBC and Concordia
University in Edmonton to
expand their tutoring services.
Kudry (who was part of the
2015®16 cohort for the Next Big
Thing startup accelerator pro-
gram) has additionally raised
$350,000 in angel investments
and is in the process of securing
another $1.5 million to grow
the company. —Jessica Barrett
BcBUsiness.ca april 2016 BCBusiness 51
THE STORY: The Juicery Co.
was a family enterprise from the
outset. When Alex Troll's grandfather
was diagnosed with cancer in 2013,
she and her family began making
organic juice for him, plus for them-
selves and friends. Within six months,
the North Vancouver native, who
has a diploma in retail marketing and
business administration from Capilano
University, had quit her job at Aritzia
and convinced her mother to leave her
nursing position at Lions Gate Hospital
(her father owns Troll's restaurant) to
go into business together. Her sister
now manages one of the stores.
MARKERS OF SUCCESS:
Troll now has two Juicery stores in
North Vancouver and one in Kitsilano,
and is scouting locations for another
Vancouver store. Staff has grown
from four to 30 employees, and the
company recently purchased farm-
land in Pemberton where it plans to
grow 40 per cent of the produce for its
juices. –F.S.
continued on page 53
alexandra
"alex" troll
co-founder and co-
owner, the Juicery co.
age: 26
30
under
30
Biggest Regret?
"Being too self-conscious
in high school. i think that's
something that all young
people struggle with as they
begin to figure out what they
want to do. i wish i learned
to let go of that fear at an
earlier age"
Worst Advice?
"One of my old bosses
once told me I was being
'too entrepreneurial'
because I was creat-
ing too many projects.
That was one of those
moments where I ‹gured
out that I had to have
something of my own"
b r a e d e n c a l e y
