BCBusiness

December 2015 The Future of Work

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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S p e c i a l F e a t u r e B C P L A C E wonderful collaboration," says Allan Louie, co-owner, Blast Media. The company o'ers a completely integrated service to BC Place, which includes a network of event location branding, sales support, content creation, onsite installation and system management. In fact, Blast Media is responsible for the Whitecaps' strong branding at all the homes games. From awnings to pillars to sales box o¢ces the Whitecaps brand is evident everywhere in the stadium. "Looking to the future, we will be assisting with print and the installation of the upcoming HSBC World Rugby Sevens Series in March of 2016," adds Louie. Another important collaboration for BC Place is with the BC Sports Hall of Fame. "The signi‰cance of BC Place to our province's sports heritage cannot be emphasized enough," says Allison Mailer, executive director, BC Sports Hall of Fame. The BC Sports Hall of Fame—located inside BC Place—is dedicated to educating and entertaining sports and history enthusiasts of all ages. Visitors are treated to 12,000 square feet of exhibit space honouring memorable moments in B.C.'s sports history. Not only is there the Vancouver 2010 Gallery, Hall of Champions, In Her Footsteps Gallery, and the Terry Fox, Rick Hansen and Aboriginal Sport Galleries, visitors can enjoy a behind- the-scenes tour of BC Place. "Our organization simply would not be able to be the caretaker of our province's rich sports heritage without the support of BC Place. We truly value its support of our e'orts to honour the past and inspire the future," adds Mailer. BC Place welcomed the world during the 2015 FIFA Women's World Cup PhoTo: jAy ShAw PhoTogRAPhy

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