BCBusiness

August 2015 The Sharing Game

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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26 BCBusiness august 2015 * sourcE: "sHaring is tHE nEW buying," vision critical, 2014 at your door, with little clue as to how long the wait might be or who your driver is. Or being refused a ride from downtown to a distant sub- urb because the driver doesn't want the long, empty ride back. Or trying futilely to œag an empty cab in the rain. It's a tough one for local politicians to deal with. That's true everywhere in North America. The National League of Cities (a U.S. association representing more than 2,000 municipalities) published a 44-page report in mid-April docu- menting the struggle cities are going through with all the new "sharing economy" busi- nesses—in particular, house-sharing and ride- hailing services. Cities are the places where these kinds of network-intense operations thrive, so civic oŠcials are being hit full-on by the change. "We are on the cusp of a monu- mental shift taking place in cities around the world," the report begins, as it documents how 11 cities are welcoming, resisting, ignoring or drafting new rules for "sharing economy" businesses. "From innovative technologies and business models to rede-ned concepts of equity and safety, the sharing economy is impacting cities." People who work with traditional taxi com- panies are also acknowledging there's more than just a small-scale earth tremor going on. The technolo¡y plus the rhetoric of sharing plus changing de-nitions of work plus a new mind- set among workers are blowing up old models, and not just for the taxi business. "We've had the agrarian revolution, the industrial revolu- tion. And now this one," says Leonard Smith, director of organizing for the International Brotherhood of Teamsters in Seattle. His union is working with both taxi drivers and ride- hailing drivers in Seattle to -gure out a set of rules that apply to both groups, an unusual move that the Teamsters in several cities are making. One of the biggest challenges for cities, and OF SHARERS MENTIONED CONVENIENCE AS A REASON FOR SHARING. MORE THAN HALF MENTIONED PRICE* 75% (Moscow) Air BNB (London) Craigslist Rent the Runway Share A Desk Task Rabbit Lending Club Indie Gogo Kick Starter

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