BCBusiness

April 2015 30 Under 30

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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P r o m o t e d C o n t e n t support of 36,198 full-time jobs. You may get a lot of answers, but in a province where so much attention is paid to the film and tourism industries, chances are the respondents wouldn't guess that the automobile dealership sector is responsible for these remarkable numbers. But a recent report by MNP on the economic impact of the New Car Dealers Association of BC (NCDABC), combined with a new report on renovation and construction expenditures, may elevate the industry to new heights of public prominence. At least, that's what NCDABC president Blair Qualey hopes for. "We're a silent giant in this province, and I think one of the reasons our industry tends to be overlooked is because misconceptions about who we are and what we do still abound. Forget past stereotypes you may have had about a new car dealership. Dealerships are sophisticated businesses and their salespeople are licensed and well trained. Vehicle quality has never been better. We are a true profession and a high-tech business. It's all about creating a better experience for our customers." Qualey adds, "The reports, which we retained the MNP consulting firm to undertake, give credence to our position that we aren't the car business of your father's generation. Equally important, the reports reinforce our contention that in terms of upcoming career opportunities, the car dealership sector n e w c a r d e a l e r s a s s o c i a t i o n o f b c (Clockwise from top left): Blair Qualey presents a 2014 CarCareerBC Education Grant to Brenden Jones; NCDA provides CarCareerBC education grants to students pursuing careers in the auto sector; New car sales have bounced back to pre- recession levels; The BC Government reintroduced the Clean Energy Vehicle Program in 2015, to be administered by NCDA; New Car Dealer members provide community support including over $4.2 million raised for Special Olympics BC. (ClOCkwiSE frOm BOTTOm lEfT) NiSSAN CANADA, NCDA

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