BCBusiness

July 2014 Top 100 Issue

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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July 2014 BCBusiness 139 bcbusiness.ca Readers weigh in on our historical ties to the U.S. and the hope (and reality) of doing business in Asia. Plus: What you think about must-learn languages (Mandarin or Spanish?), free trade (Too much? Too little?) and whether pesky things like a country's human rights record really matter when doing business abroad Y ou said it: B.C.'s trade ambi- tions lie in Asia, but its goals are far from being achieved. Growth opportunities beckon from across the Pacific, but as the results of the 2014 BCBusiness Survey on International Business show, the province's compa- nies are mostly sticking much closer to home. Five hundred and fifty BCBusiness readers completed the online survey between March 20 and April 2 of this year. Nearly two-thirds of readers say their firms don't do business outside of Canada, and of those that do, more than 80 per cent choose a close and reliable trading partner: the U.S. Perhaps that's of little surprise, given that our neighbour has the world's largest economy, and that we share a language, longstanding business ties and a nearly seamless transportation infrastructure with the Americans. Yet while that relationship has long served B.C.'s economic interests, it has also left the province trailing many of its global competitors in pursu- ing opportunities in other foreign markets—especially markets whose economic growth far surpasses that of Canada's domestic market or that of the U.S. Our readers see those opportunities—survey respondents overwhelmingly chose Mandarin as the most advantageous non-English language to learn—but only a minority listed emerging markets in countries in Asia and elsewhere among those with which they do business. 2 0 1 4 B C B u s i n e s s S u r v e y o n I n t e r n a t I o n a l B u S I n e S S World B.C. takes on the S t o r I e S B y D e e h o n [ for complete survey results, go to BCBusiness.ca/InternationalBiz ] PLUS: You're invited to the BCBusiness International Business Outlook breakfast on September 17th at the Rosewood Hotel Georgia in Vancouver, sponsored by HSBC. events@bcbusiness.ca p138-146-HSBC_advertorial.indd 139 14-06-04 10:27 AM

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