BCBusiness

October 2025 – Generation Shift

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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38 INVEST in BC 2 0 2 5 Official Publication of the BC Economic Development Association in special partnership with BCBusiness. CIT Y OF PENTICTON H ome to nearly 50,000, Vernon is emerging as a community on the rise with investors, entrepreneurs and residents taking note. Each year, nearly 1,000 new residents are calling Vernon home for its quality of life, affordability and opportunities. Savvy entrepreneurs are bringing new concepts to the community including wineries and breweries, technology, manufacturing, and professional and personal services to meet the needs of a growing community. Vernon's new Zoning Bylaw creates fresh opportunities for multi-family and commercial development while streamlining the development processes. Development activity is flourishing with more than 400,000 square feet of new light industrial build- ing, numerous purpose-built rental buildings, and a new $130M Active Living Centre under development. Reach out to John Perrott at the City's Economic Development and Partnerships Office to learn more about Vernon opportunities today jperrott@vernon.ca VERNON, BC IS ALIVE WITH THE BUZZ OF A COMMUNITY ON THE MOVE V E R N O N 250.550.3570 | ecdev@vernon.ca | investvernon.ca GROW YOUR BUSINESS VERNON, BRITISH COLUMBIA Consistently voted as one of the Best Cities for Work in BC, Vernon offers a thriving business community with unmatched quality of life. Join the revolution of work/life balance and contact us today to find out how you can join in the success. T H O M P S O N O K A N A G A N VACATION COUNTRY: Penticton anchors the south Okanagan

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