With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.
Issue link: http://digital.canadawide.com/i/1515520
53 B C B U S I N E S S . C A M A R C H 2 0 24 A d a m B l a s b e r g QUALITY TIME the last seven auctions, lined up the Ben Day dots and said it was a fraud." The same expert ended up sourcing Goodman an authentic Crying Girl. Below and beside it, respectively, sit Dollar Sign by Warhol and Untitled (Head) by Basquiat. Those two were easier to authenticate due to the amount of research that has been put into the artists' bodies of work. "They're investments," says Goodman. "Kind of like buying stocks or gold." But one gets the sense that it's much more than that. Goodman has a story, too. His father, David Goodman, founded Goodman Commer- cial Inc. in 1983. His mother is renowned artist Lilian Broca. The son the two produced appears to be as close to an "Every piece has a story," says Mark Goodman as he walks through his office in Vancouver's South Granville neighbourhood, showing off works from the likes of Roy Lichtenstein, Andy Warhol and Jean-Michel Basquiat. For instance, a print of Cry- ing Girl by celebrated New York artist Lichtenstein sits above his desk. "We don't know how many there are; he didn't number them," says Goodman. When he originally saw a simi- lar print being sold by someone in Vienna, he almost jumped. "They sent images, video. But when you're buying and selling globally with people you don't know, there's a trust factor. In real estate, we're highly regu- lated. In the art world, it's the wild west." Goodman had video calls and back-and-forth emails with the seller, but something wasn't right. "My spidey sense was going off," he remembers. "I sent all the images to one of the foremost specialists here in Vancouver. She compared it to DEVELOPING TASTE Commercial real estate broker Mark Goodman has an art collection that puts many galleries to shame by Nathan Caddell W E E K E N D W A R R I O R Goodman Commercial has been in business for over 40 years, fi st under David Good- man and now under his son Mark. The company primarily handles commercial and apartment deals. In 2021, Goodman Com- mercial oversaw 39 deals worth over half a billion dollars in sales. The last couple of years have been slower, mostly due to inflation and high interest rates. Goodman anticipates that will change soon— but, he laughs, "If things don't get any better, maybe I'll have to take the Warhols off the wall." WARRIOR SPOTLIGHT exact 50/50 split of his parents as one can get. Goodman started in the family business soon after graduating from university. He took the company's fabled Goodman Report, which piles in real estate stats and com- mentary, online. The print