JANUARY/FEBRUARY 2022 BCBUSINESS 69
SKI-CYCLING a
Michelle Fletcher and Brett Saunders, two tail guides/drivers
at Mustang Powder Lodge near Revelstoke, found themselves out of
winter work in 2020 due to the pandemic. Deciding to take upcycling
to new heights, they turned their hobby into a business. Kimberley-
based Après Skied Ski Art transforms old and broken skis into
one-of-a-kind cribbage boards, belt buckles and wine racks. Online
f BEHIND THE MASK
Interior designer Susan
Parker made her first face
covering in March 2020, from
her husband, Dave Williams',
underwear (bear with us).
Williams owns Vancouver-
based 2Undr, and his samples
became the first of Parker
and son Johnny Negrin's
OverIt products. All of their
mountain-ready bandanas
are made from leftover
factory fabric. Online
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Wired snowboard
SHAPE SHIFTERS s
Prior Manufactory in Whistler
is a staple for Canadian-made
snowboards–the late and much-
loved founder Chris Prior built
his first one in 1989, changing the
game thanks to his background
shaping windsurf- and surfboards
in Barbados. Prior still makes
all of its snowboards, skis and
splitboards in-house. Online
Prior Flute skis