BCBusiness

January/February 2022 – The Most Resilient Cities

With a mission to inform, empower, celebrate and advocate for British Columbia's current and aspiring business leaders, BCBusiness go behind the headlines and bring readers face to face with the key issues and people driving business in B.C.

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JANUARY/FEBRUARY 2022 BCBUSINESS 69 SKI-CYCLING a Michelle Fletcher and Brett Saunders, two tail guides/drivers at Mustang Powder Lodge near Revelstoke, found themselves out of winter work in 2020 due to the pandemic. Deciding to take upcycling to new heights, they turned their hobby into a business. Kimberley- based Après Skied Ski Art transforms old and broken skis into one-of-a-kind cribbage boards, belt buckles and wine racks. Online f BEHIND THE MASK Interior designer Susan Parker made her first face covering in March 2020, from her husband, Dave Williams', underwear (bear with us). Williams owns Vancouver- based 2Undr, and his samples became the first of Parker and son Johnny Negrin's OverIt products. All of their mountain-ready bandanas are made from leftover factory fabric. Online • Wired snowboard SHAPE SHIFTERS s Prior Manufactory in Whistler is a staple for Canadian-made snowboards–the late and much- loved founder Chris Prior built his first one in 1989, changing the game thanks to his background shaping windsurf- and surfboards in Barbados. Prior still makes all of its snowboards, skis and splitboards in-house. Online Prior Flute skis

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