Salmon Steward is the official publication of the Pacific Salmon Foundation in Vancouver BC Canada
Issue link: http://digital.canadawide.com/i/129058
KEYSTONE SPECIES Chair's message psf.ca | 2013 Edition Our Salmon. Our Decisions. Our Future. co-EDITORs Michael Meneer Elayne Sun Terry M. Lanigan EDITORIAL COORDINATOR Natalie Bruckner-Menchelli Chairman, Pacific Salmon foundation's board of directors ART DIRECTOR Laurel MacLean COntributing writer Guy Wilson-Roberts contributing artist Kevin House senior imaging technician Debbie Lynn Craig electronic imaging Mandy Lau Laura Michaels PRODUCTION coordinator Laura Dochtermann PRODUCTION MANAGER Kristina Borys advertising production Allison Griffioen Chris Sherwood Account manager Katherine Kjaer Keystone Species is published for The Pacific Salmon Foundation by Canada Wide Media Limited. 4th Floor-4180 Lougheed Highway Burnaby, B.C. V5C 6A7 Telephone: 604-299-7311 canadawide.com No part of this magazine may be reproduced without written permission of the publisher. Pacific Salmon Foundation 300 – 1682 West 7th Avenue, Vancouver, B.C. V6J 4S6 T: 604.664.7664 | F: 604.664.7665 support@psf.ca | www.psf.ca Canadian Publications Mail Product Sales Agreement No. 40065475 Printed on FSC® certified paper. p04-05Message_Fund.indd 4 Leadership Key to Salmon Sustainability I t's been more than 25 years since the Pacific Salmon Foundation began with a start-up grant from the Minister of Fisheries and Oceans Canada. The Foundation's goal was to establish an independent Pacific salmon conservation organization that would complement federal investments with private-sector donations. To do so required leadership. As with any start-up organization, the Foundation had various hurdles to overcome, but by building trust with our partners, we have gone from supporting four projects per year to well over 100. In addition, the Foundation has granted $37.5 million to various Pacific salmon projects with impressive results. While the tough economic environment has presented its challenges, the strong leadership of all those involved has helped us build on our successes. From environmentally-conscious businesses that provide financial support, to the volunteer committees that help organize our events, or the scientists and stream stewards we fund, it takes full-circle leadership to make a difference. In this issue of Keystone Species we recognize the leadership role that the Foundation and our many partners play in Pacific salmon sustainability. The recent announcement that 100 per cent of the Salmon Conservation Stamp revenue will be returned to B.C. is an outstanding example of joint leadership from the Foundation, its major donors and the members of government that support salmon (see story on page 6). During the past couple of years the Foundation has continued to build relationships with the business community, working alongside such companies as TimberWest Forest Corp., Goldcorp, Westcoast Resorts, BC Hydro and Port Metro Vancouver, that entrust their donations will be used wisely. This trust has been essential in helping the Foundation act as a conduit between the business community and the salmon community. During the next 12 months our goal will be to increase visibility in the business community and beyond. We have had great support from our donors and we will continue to engage with our supporters to build our credibility as a foundation devoted to the health of Pacific salmon. All of us here at the Foundation want to leave a legacy behind us of healthy and abundant salmon populations. Salmon support the many different plant and animal species that make B.C. so unique and beautiful. In recognition of their importance, salmon have become a key part of our culture, history and identity. Sincerely, Terry M. Lanigan 13-04-30 10:57 AM